Hoteliers used to obsess about putting "heads in beds." But Wyndham instead focuses on charging the highest hotel prices possible, or what we call a focus on "rates and dates." So far, in 2022, Wyndham's approach has paid off.
Today’s edition of Skift’s daily podcast looks at Delta’s earnings report, Wyndham’s efforts to support black hotel owners, and new research about travel loyalty.
Applause is due to Wyndham. The world's largest hotel franchisor is finding practical ways to reduce the friction that discourages many Black entrepreneurs from becoming hoteliers.
Hundreds of thousands of Americans regularly struggle to plan long-distance trips with stops at hotels that are pet friendly or have parking for large trucks. Wyndham's new tool aims to address this hassle.
The world's largest hotel franchisor has its eye on Latin America. Wyndham has named Gustavo Viescas to a top role, where he'll lead the company's plans to double its hotels regionally by 2027.
The world's largest franchisor of hotels, Wyndham, makes a persuasive case that the U.S. is entering a multi-year boom in the franchising of economy — and midscale — hotels.