Articles tagged “wyndham rewards”

Wyndham Is Changing Back Its Loyalty Program to Be More Like Everyone Else’s

Wyndham Is Changing Back Its Loyalty Program to Be More Like Everyone Else’s

Deanna Ting, Skift

Does this mean that Wyndham's experiment in creating a simple, straightforward loyalty program for the everyday traveler failed? Maybe, but not necessarily. It just means that there are some laws in travel loyalty programs that are there for a reason.

2 days ago

Wyndham Hotels CEO on Life After Company Split: ‘La Quinta Will Be Transformational’

Wyndham Hotels CEO on Life After Company Split: ‘La Quinta Will Be Transformational’

Deanna Ting, Skift

In the hospitality business, the big are getting bigger — and, we hope, getting smarter about how they communicate that to consumers, and how they keep their hotel owners and franchisees happy. This points transfer and status match between Wyndham and La Quinta is a good start.

9 months ago

New Wyndham Branding Should Enhance Its Loyalty Proposition

New Wyndham Branding Should Enhance Its Loyalty Proposition

Grant Martin, Skift

While a new branding campaign by Wyndham may foreshadow some turbulence ahead for the hotel group, on the surface it will make it easier to find and book network hotels.

10 months ago

Wyndham Finally Joins Competitors With Discounted Loyalty Rates

Wyndham Finally Joins Competitors With Discounted Loyalty Rates

Deanna Ting, Skift

When it comes to Wyndham finally offering loyalty program members discounted rates, it's always better late than never, right?

1 year ago

Wyndham Hotels Debuts Online Auctions for Loyalty Program Redemption

Wyndham Hotels Debuts Online Auctions for Loyalty Program Redemption

Sean O'Neill, Skift

Travel brands haven't innovated much when it comes to reward redemption. So kudos to Wyndham for gambling on something new. But their new auctions aren't without risk to the company.

2 years ago

Wyndham Is Finally Harnessing Its Global Scale Via Loyalty

Wyndham Is Finally Harnessing Its Global Scale Via Loyalty

Deanna Ting, Skift

Wyndham might not have 30 hotel brands like Marriott, but it does have the world's largest timeshare business and a pretty robust vacation rental business, too. Leveraging the power of all three of its businesses just makes us wonder: Why haven't they tried to do this before?

2 years ago

Wyndham Is Betting on the Sharing Economy for Its Success

Wyndham Is Betting on the Sharing Economy for Its Success

Deanna Ting, Skift

Wyndham Worldwide, like its peers, is betting big on loyalty, but unlike its peers, it plans on keeping its timeshare and vacation rental businesses all together, instead of spinning them off like others have.

2 years ago

Wyndham Expands Loyalty Program to Its Vacation Rentals and Timeshares

Wyndham Expands Loyalty Program to Its Vacation Rentals and Timeshares

Deanna Ting, Skift

This is a much smarter, more thought-out move on Wyndham Rewards' part, compared to its failed attempt to woo away Starwood Preferred Guest members a few weeks ago. Drawing on its parent company's strong portfolio of vacation rentals and timeshares gives Wyndham Rewards an edge in attracting travelers who desire a wider variety of accommodations when they travel.

2 years ago

Wyndham Rewards Tops Another List of Loyalty Program Rankings

Wyndham Rewards Tops Another List of Loyalty Program Rankings

Deanna Ting, Skift

This survey, which had Wyndham as its winner, only looked at the value you get when you redeem your points for free nights, and it didn't necessarily take into account other loyalty program perks or benefits that can transform a guest into a loyal customer.

2 years ago

Wyndham Rewards Adds Experiences to Its Loyalty Program

Wyndham Rewards Adds Experiences to Its Loyalty Program

Deanna Ting, Skift

Wyndham Rewards is now the latest hotel loyalty program to jump on the "experiences" and "membership levels" bandwagon. But will these new additions, especially the member levels, threaten to disrupt the program's more egalitarian approach to hotel loyalty? Probably not, as long as Wyndham sticks to keeping this program as simple and easy to understand as it has been since it launched last year.

3 years ago

Wyndham’s New Loyalty Program Puts Focus on High-End Rewards

Wyndham’s New Loyalty Program Puts Focus on High-End Rewards

Grant Martin, Skift

For now, all things seem to be coming up roses for the new Wyndham Rewards program. Provided their program stabilizes and builds trust with travelers, the loyalty members should come.

4 years ago