Play is essential to human well-being, and travelers, especially younger ones, are increasingly likely to plan trips around sports, music, and other entertainment and cultural events. As a result, providing opportunities for play is becoming essential for travel companies and destinations as the centerpiece of their growth, development, and marketing strategies.
IHG is revamping its luxury suites and rolling out new training to help cater to a rising trend in multi-generational travel. Who knew family values could be such good business?
Wellness tourism is on the rise as travelers increasingly prioritize mental and physical well-being. By focusing on personalized experiences, businesses across the travel value chain can take advantage.
Wellness tourism is on the rise as travelers increasingly prioritize mental and physical well-being. By focusing on personalized experiences and innovative wellness offerings, businesses across the travel value chain can capitalize on this lucrative opportunity.
Business travel is nearly back – but with an asterisk. Road warriors aren't taking as many trips, longer stays are becoming the norm, and traveler health is a primary focus. So, for those hotels willing to pivot, there’s an opening to snag these lucrative guests.
Today's podcast looks at Southwest's reactions to activist funds, the proof in the pudding for hotel wellness, and California's new cruise fee mandates.