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Articles tagged “vrbo”

Hotels

Vrbo Adds Hotels to Fill In Vacation Rental Gaps

Vrbo was leaving money on the proverbial table by sticking with whole homes. That seems to be changing, but it remains to be seen how far Vrbo will meander into hotels and other inventory types.

Online Travel

Expedia’s Brand Do-Overs Include Orbitz Putting Greater Focus on LGBTQ Market

Six years after uniting the Orbitz, Travelocity and Expedia brands within Expedia Group, the company is now undertaking the grand experiment to differentiate their value propositions and target markets. If it doesn't work, brand consultants never get tired of offering their advice.

Expedia’s Brand Do-Overs Include Orbitz Putting Greater Focus on LGBTQ Market

Online Travel

Alienated Airbnb Hosts Shouldn’t Look to Vrbo as the Answer

Expedia's Vrbo isn't a global Airbnb killer, nor does it have to be. Vrbo will pick its spots, but that will be a disappointment to those hosts, frustrated and angry with Airbnb, who are looking for some company to take Airbnb down a peg.

Alienated Airbnb Hosts Shouldn’t Look to Vrbo as the Answer

Hotels

U.S. Travel’s Great Summer of Shortage

Some sectors will feel the labor shortfall versus surging travel demand more acutely than others. Solutions will be complex — and protracted.

U.S. Travel’s Great Summer of Shortage

Online Travel

How Google Plans to Make Money in Travel — and Everything Else

Google eventually will monetize its vacation rental listings, but paid advertisements in its Things To Do vertical will happen sooner. Conscientious objectors Airbnb, Expedia/Vrbo and Booking, which aren't participating with Google in vacation rentals for now, will likely have something to say about the shape of that money grab.

How Google Plans to Make Money in Travel — and Everything Else

Online Travel

Airbnb Edges Expedia Brand in Online Travel’s Top TV Ad Spenders so Far in 2021

Both Airbnb and Expedia.com are leaning into U.S. TV advertising in their biggest campaigns in years. Many millennials may not watch traditional TV these days, but the medium is still an important part of brands' advertising mix.

Airbnb Edges Expedia Brand in Online Travel’s Top TV Ad Spenders so Far in 2021

Hotels

Video: Can Vrbo Keep the Momentum Going?

Watch a full session from our recent online event devoted to the short-term rental and outdoor industries.

Video: Can Vrbo Keep the Momentum Going?

Short-Term Rentals

Professionalizing Short-Term Rental Sector Offers New Opportunities: New Skift Research

Short-term rental platforms like Airbnb and Vrbo are increasingly reliant on professional property managers to provide quality inventory. This considerably closes the gaps of service standards and reliability between the rental and hotel industries, which brings key opportunities for rental operators.

Professionalizing Short-Term Rental Sector Offers New Opportunities: New Skift Research

Tourism

Travel Brands Getting the Biggest Boost From U.S. Stimulus Check Spending

New U.S. spending data suggests that some brands, such as Enterprise, Vrbo, and JetBlue, had a better first half of 2021 than their rivals. The travel industry as a whole should be grateful for the U.S. federal stimulus checks to consumers.

Travel Brands Getting the Biggest Boost From U.S. Stimulus Check Spending

Online Travel

Expedia Trims Business Units, Sees a Trio of Executive Departures

Does the reorganization and leadership shuffle make Expedia Group a proverbial lean, mean fighting machine to better compete? As with all these things, it will all depend on the execution.

Expedia Trims Business Units, Sees a Trio of Executive Departures