Articles tagged “visit holland”

Interview: Visit Holland CEO on Marketing the Country as One Big City Destination

Interview: Visit Holland CEO on Marketing the Country as One Big City Destination

Dan Peltier, Skift

Holland City is one of the most clever concepts we've seen from a DMO. Tourists won't visit the other Dutch cities just because Visit Holland says they're close by but it will do a lot to build a stronger, more unified brand.

5 years ago

Visit Holland Experiments With New Video Marketing Series

Visit Holland Experiments With New Video Marketing Series

Samantha Shankman, Skift

Travel brands across sectors are examining their role in the industry and recreating themselves as lifestyle brands that push more artistic, creative content that engages locals and foreigners outside of the decision-making cycle.

5 years ago

Best Travel Ads This Week: Every Kind of Experience

Best Travel Ads This Week: Every Kind of Experience

Samantha Shankman, Skift

This week's companies are from completely opposite corners of the world, but their similar approach to branding shows the universal trends in travel marketing.

5 years ago

Visit Holland Hopes Van Gogh Hashtags Will Spark Tourism Beyond Amsterdam

Visit Holland Hopes Van Gogh Hashtags Will Spark Tourism Beyond Amsterdam

Joyce Manalo, Skift

Travel brands that host Twitter-based contests need to be mindful of the source and quality of tweets that are hash tagged, and not just the quantity.

5 years ago

Best Travel Ads This Week: Brands Try to Prove They’re Cool

6 years ago