Articles tagged “viator”

Tours and activities are indeed a huge potential market, but it is highly fragmented and still mostly offline. There is a substantial upside when the market catches up with the mobile revolution.

The global travel industry is going through a lot of disruption, and the biggest sectors include the sharing economy and ground transportation, as well as one large potential winner in the hotel booking sector.

Investors think they know what they are doing in tours and activities, but it is such a complicated sector that they often end up having nothing to show for it.