Paul Biasco, Skift
The market for off-the-beaten-path tours and experiences has been heating up this year with the emergence of Airbnb’s Experiences. TripAdvisor, which emphasizes on-the-beaten path offerings, is putting a huge effort into trying to stay on top. Its new travel agent program is part of that effort.
4 months ago
Seth Borko, Skift Research
Large travel corporations can't seem to get enough of the tours and activities space. It's one to watch as the year unfolds. Deals can be a great way to get a foot in the door, but don't forget to make sure there is a strategic fit — and, of course, that the price is right.
9 months ago
Dennis Schaal, Skift
And the winner is ... "experiences." It's a trendy way these days to refer to what formerly were known as tours and activities or attractions. Following Airbnb and Booking.com, TripAdvisor's new business unit will be called TripAdvisor Experiences. Breathing is an experience and living is an experience. Does the name du jour really reflect tour and activities offerings?
9 months ago
Seth Borko and Rebecca Stone, Skift Research
Viator leads in online tours and activities, as Skift Research's new analysis shows, but being in first also puts a target on its back. Rivals are working hard to close the gap and the race is far from over.
11 months ago
Rebecca Stone, Skift Research
The digital revolution has finally come for tours and activities. Our latest research report dives into challenges for this fragmented sector as it shifts increasingly online and to mobile, but highlights the potential market opportunity for a very diverse, experiential space.
11 months ago
Sean O'Neill, Skift
The attractions booking sector is TripAdvisor's to lose, especially given its recent success. But unless it pushes faster on mobile innovation, rivals like GetYourGuide and Klook might overtake the company.
1 year ago
Sean O'Neill, Skift
Who needs middlemen distributors? TripAdvisor-backed Viator is hoping that travel agencies come directly to its new platform to find tours and activities to sell to consumers.
1 year ago
Dave Montali, Skift
In an increasingly competitive segment of travel, Viator retains its positioning as the most popular platform and a significant revenue generator for Tripadvisor.
2 years ago
Dave Montali, Skift
T&A's love-hate relationship with the internet continues. They love the online reviews, but are reluctant to use the internet as a distribution channel.
2 years ago
Dennis Schaal, Skift
TripAdvisor CEO Stephen Kaufer has decided to make dramatic changes in the leadership of the company's attractions business, and that's not unusual for an acquiring company. Still, the move to import executives from the company's vacation rentals business to run a leading tours and activities business isn't exactly being welcomed with open arms by the rank and file.
2 years ago
Dennis Schaal, Skift
TripAdvisor believes tours and activities will be its next billion-dollar revenue business and it is upgrading its platform to enable consumers to book tours on the TripAdvisor desktop and apps. It's all about revenue and making TripAdvisor a stickier site to book everything on the planet. Flights anyone?
3 years ago
Skift
25 Moments that Mattered in 2015: To make our selection of 25 moments, we thought back to the stories that drove reader engagement and sparked discussion among both travel experts and the general public. Some stories were quick blips that represented bigger things while others were narratives that built slowly through out the year. Each one, though, spoke to where we are right now when it comes to the big business of global travel.
3 years ago