"High touch" used to come from a concierge or customer service agent. Today, it can stem from technology, so long as it gives the customer "what they want at that moment when they need it."
Two of the biggest online travel agencies in Asia have decided that sharing inventory is a faster route to scale than going it alone. That is the key takeaway.
After 13 years in business, Traveloka isn’t just growing, it’s doubling down. On Southeast Asia. On relevance. On being the travel app that knows the region better than anyone else.
Still lumping all “Asia Pacific travelers” into one category in your marketing strategies? Traveloka’s latest findings show just how diverse and dynamic this travel market really is.
While "disruptive and different" is still the mantra that Tony Fernandes swears by, he says he's choosing to tread carefully even as he aspires to create an AirAsia Republic.