Articles tagged “super bowl”

A few travel companies can afford a Super Bowl ad at $3.8 million for 30 seconds, but is it really worth it? Perhaps, as they can be part of integrated, digital marketing campaigns, but no travel companies bit on that premise this year.

Mayor Bloomberg has been pushing NYC tourism hard since the start of his reign, and now as he goes out he wants to leave with a bang; with Superbowl 2014 in the city's backyard and the economic impact that it will have on the region.

The streetcar will mostly benefit tourist traveling downtown from the central train station, but do little to connect neighborhoods to the city center.