Less talk, more data. Here's how hotels with wellness offerings are doing, according to RLA Global, HotStats, and Truist Securities. Plus, the latest wellness concept: Ballers.
Investment analysts are looking at how hotels can profit from emerging consumer interest in wellness and wellness' evolution into a broader concept of well-being.
The wellness market is huge, but InterContinental Hotels Group hasn't had a finger in it. Watch that change as it leverages the Six Senses acquisition for spa concepts for its brands.
Wellness hospitality brands known for their idyllic locations are heading to New York City. Will the temptation of taking a bite out of the Big Apple prove a brand benefit or drawback?
An expanding definition of wellness experiences that includes self-actualization and adventure as much as farm-fresh meals and sophisticated spa treatments is positioning African destinations and operators to become the next leaders in the luxury wellness travel market.
"Cannabis Goes To Spa", “Wellness Traditions from the Islamic World” and “Forest Bathing” certainly an unusual collection of trends in the wellness sector, well worth reading.
As spas become bigger part of decision making for hotel consumers on the higher end, the cultural differences have to be taken into account by global hotel chains.