Articles tagged “saudi”

The war gave Saudi tourism the clarity it could not give itself: the durable market is domestic and regional, the leadership is Saudi, and the reset is real.

Saudi Arabia’s tourism ambitions won’t be won by trophy hotels. Marriott’s midscale-heavy deal shows a belief that filling rooms, not adding gold bling, will determine whether the kingdom's tourism development goals succeed.

Saudi Arabia’s tourism ambitions are massive. The question now is whether a well-timed soft-power push in Washington can convert into real investment, credible Western visitor growth, and sustained global demand.

In Saudi Arabia, tourism is now geopolitics. By hosting a historic UN Tourism vote and calling on the U.S. to rejoin the organization, Riyadh is positioning itself as both the industry’s banker and its broker.

AlUla isn’t just selling sunsets anymore — it’s pitching investors on a future with a self-sustaining tourism and film economy. Think fewer subsidies, more Six Senses — and maybe even its own White Lotus.

Think Middle Eastern low-cost carriers are just about short regional hops? Think again — flyadeal wants to disrupt the long-haul game.

More than 13 million women visited Saudi Arabia last year, just six years after women were allowed to work as tour guides in the country.