Articles tagged “rosewood hotels”

Personalization is a buzzy word on many hoteliers' lips. But only a handful of operators, brands, and agencies, such as Rosewood, Virgin, The Nines, and Muzéo, seem to be truly learning how to deliver individualized service.

All of the buzzwords are here in CEO Sonia Cheng’s strategy — from co-working and community to recognition and technology — but can Rosewood continue to maintain its uniqueness, even as it goes after what all the other hotel brands are going after, too? Given its track record, it just might.

Shareholders are no doubt elated, but luxury travelers are concerned. They don't want Belmond to become another Ritz-Carlton, and get folded into another mega-hospitality giant.

Again, do we really need another lifestyle brand? We'll just have to see if this new brand, Khos, makes strides in reinventing hospitality for business travelers.

With everyone talking about experience curation and creating a sense of place, can a glitzy advertising campaign focusing on those characteristics actually differentiate a luxury hotel brand?

Renovating an historic grande dame hotel can be a daunting task. And when you are working with a Parisian building originally commissioned by Louis XV, the stakes are even higher. We learn how a team of French designers re-imagined the historic Hôtel de Crillon into a hotel that appealed to 21st century senses and sensibilities.