Articles tagged “reviews”

Archer Aviation expects its flying taxis to be in the air in 2025, and Atmosfy wants to change the way people leave dining reviews.

Is Sonder a short-term rental operator of multi-unit apartments or a hotelier? Well, it's both, and the new collection is geared to help guests discover the difference.

Frenemy relationships have a storied history in the push and pull of the travel industry. Tripadvisor's relationship with Google seems to have improved, and there are probably several areas where they might collaborate further.

Travelers are only modestly more dissatisfied with hotel stays on average worldwide than before the pandemic, according to a review of 6 million user-generated reviews and 20 million online comments.…

What happened to the good old days of rich travel companies getting richer through digital marketing? Ha. Airbnb said brand marketing and public relations (both forms of storytelling) let it reduce its reliance on performance marketing.

Boom or bust, these are early days for generative AI. Tripadvisor could either turn the new tech to its advantage, or if not the company could become the Blockbuster Video of trip planning.

Generative artificial intelligence has the potential to crash the sentiment pendulum of the review model, if left unchecked. Major online travel agencies would do well to act on verification and disclaimer requirements sooner rather than later.

Google made changes to Google Flights and Hotels related to transparency in hotel reviews and pricing under pressure from the European Commission — but stopped short of making those modifications…

Airbnb is taking steps to increase its traction with hosts, namely to find new ones and to keep them. Its level of success will depend on how well it executes these changes in practice.

The enemy of my enemy is my friend. That may be why high-end hotels tend to stop planting fake negative reviews about each other online once nicer short-term rentals start competing locally.