Articles tagged “restaurants”

Has Tripadvisor finally come up with a subscription plan for consumers that would enable it to differentiate itself from competitors and to more effectively compete with consumers? One challenge would be to get hotels to offer perks when many may see Tripadvisor's offering as clashing with their own loyalty efforts.

Some hoteliers may welcome the opportunity to work with Tripadvisor on improving their rankings, but Tripadvisor will be challenged to show that its reputation management service will pay as much attention to reviews on Google and Facebook.

It's really tough to judge a brand's performance in the midst of a pandemic, but OpenTable clearly deserved more focus given the fact that travel and dining are completely different businesses. Once again, travel and dining aren't always natural playmates.

If the dining and travel industries are looking for a bright spot during these dark days, then returning employees are a morsel to hang onto.

The leisure and hospitality industry was the hardest-hit part of the U.S. economy when it came to job losses, and restaurant and bars were by far the most-severely impacted within the category.

Google has argued for years that its boxed-up and featured hotel, flight, and restaurant results are highlighted because they provide users with the "best answers." But in Europe, regulators may have pushed Google to acquiesce, offering its competitors some air time in its featured results by testing direct links.

Question: At Tripadvisor, as a controlled company, what mechanisms did minority shareholders have to pressure Chairman Greg Maffei to make dramatic changes? Answer: Relatively few.

Flush with SoftBank and other venture capital money, GetYourGuide and Klook, as well as Airbnb and Booking.com, are nipping at Tripadvisor's heels in tours and activities. Tripadvisor will try to leverage its brand, Viator, which already had a following before Tripadvisor absorbed it, to keep the insurgents at bay.

When you're Google, you can take more than a decade to hone a product such as Google Maps and attract more than a billion users without having to worry that it isn't making lots of money. But the monetization of Google Maps will soon start in earnest, and travel marketers, for the most part, will hustle to get in.

Today, we know better than to treat design like a last-minute top coat on a finished project. Instead, design must become an integral part of how hospitality brands do business, how they interact with consumers, and how they leave their mark on the world.