Articles tagged “redesign”

Online Travel

OpenTable Redesign Means A Bigger Push Into the Dining Room

The OpenTable redesign is meant to counter the dreaded commoditization curse. There's a lot more money and value in being an integral part of the dining experience for consumers and widening the business relationship with restaurants than merely being a reservations platform.
Media and PR

About.com Just Gave Its Travel Vertical a Makeover

About Travel is trying to modernize its site without ruining the search engine optimization advantages that it knows well. In the process, even though it is an ad-supported site, About Travel shouldn't be afraid to empower its experts to let their opinions fly.
Hotels

TripAdvisor Now Removing Old Negative Reviews After Hotels Renovate

Some hotels see TripAdvisor as an adversary, and that's especially true of those that felt the wrath of negative reviews. In recent years, TripAdvisor has worked closer with hotels, or perhaps hotels have just come to accept founder Steve Kaufer's underlying message to the industry: "Adapt or die."