Articles tagged “rebrand”

Southwest Airlines May Not Be Done Changing Its New Livery

Southwest Airlines May Not Be Done Changing Its New Livery

Dennis Schaal, Skift

Southwest Airlines emphasizes how it cares about its employees yet it chose to ignore the legacy of AirTran in designing Southwest's new "Heart" livery. It wouldn't have taken much to include AirTran, and it would have meant a lot.

4 years ago