Articles tagged “personalization”

Whether you look at these 2016 predictions from the perspective of a consumer or the perspective of an airline, they are beneficial aims. They are also tall orders. We don’t think airlines can accomplish all of these goals in 2016, but they should make progress. Or they had better get busy starting.

Here are ten quotes from CEOs of the world's largest and most successful hotels, booking sites, airlines and destination marketing organizations on what personalization meant to them this year, how they're working to improve on this front and what their plans are to get even more personal in the years ahead.

Hotels need to start using the data they're collecting to make smart and personalized marketing decisions in order to stand out from the competition.

It’s all too clear that Americans still take the all-work no-play approach to vacation as the average number of days taken by U.S. workers continues to decline. This report looks…

In the highly competitive hospitality space, hotels are increasingly looking to improve the guest experience pre-, during- and post-stay with data-driven communication solutions aimed at creating and sustaining meaningful relationships with customers. Download this report for FREE!

The needs of the modern business traveler are changing. As efficiency and healthy living have become top priorities, travel brands would be smart to listen to the evolving desires of road warriors in order to win more business and build better loyalty. Download this trend report for FREE!

Some day, travel brands will know you better than you know yourself and you won't feel violated because of it. Today is just not that day.

Mobility and the ability for brands to react in an anytime-anywhere capacity to traveler’s needs has become a must. Download this FREE report to understand how demands of the increasingly smartphone- and tablet-equipped consumer are reshaping the way travel brands interact with travelers.

The demands of the increasingly smartphone- and tablet-equipped consumer are reshaping the way travel brands interact with travelers. Mobility and the ability for brand representatives to react in an anytime-anywhere…

Guest expectations are evolving and more hotel marketers are realizing that they can no longer rely on a one-to-many messaging approach. Could automated messaging be the key to improving brand loyalty and guest relations for hotels?