Articles tagged “mobile apps”

Most Hotel Apps Still Need a Radical Overhaul

Most Hotel Apps Still Need a Radical Overhaul

Deanna Ting, Skift

If mobile is increasingly becoming a more popular channel, not only for booking and search but also for in-destination travel experiences, this report is proof that hotels have a lot of work to do when it comes to their apps.

6 months ago

Guests Are More Satisfied at Hotels That Are Mobile Friendly

Guests Are More Satisfied at Hotels That Are Mobile Friendly

Deanna Ting, Skift

Where online travel agencies make it easy for guests to book hotel rooms from their smartphones, hotels need to do a much better job if they want more direct bookings. And they need to make better apps while they're at it.

8 months ago

What Marriott Learned From Starwood’s Loyalty and Digital Expertise

What Marriott Learned From Starwood’s Loyalty and Digital Expertise

Deanna Ting, Skift

Big data, AI, and geo-fencing are coming together to reshape the hotel guest experience, and their combined influence will no doubt change the way hotel brands manage their loyalty programs.

1 year ago

The Future of Smart Airports — Digital Travel Marketing This Week

The Future of Smart Airports — Digital Travel Marketing This Week

Jeremy Kressman, Skift

Given how much time we all spend at airports, it's a sector of the travel industry that's ripe for technology innovation and disruption.

1 year ago

The Standard Launches a Same-Day Booking App for Independent Hotels

The Standard Launches a Same-Day Booking App for Independent Hotels

Deanna Ting, Skift

Even more exciting than the launch of this app is the transformative potential it could have for the participating independent hotels in terms of data sharing, loyalty program opportunities, messaging, mobile services, and so much more.

1 year ago

Hilton’s Newest App Feature Ups the Game in Guest Personalization

Hilton’s Newest App Feature Ups the Game in Guest Personalization

Deanna Ting, Skift

Minority Report meets hotels. It was inevitable. It’ll be interesting to see how this tech evolves, and how hotels walk the fine line between being serviceable and just pushing ads into guests’ phones.

1 year ago

4 Charts That Illustrate the State of Mobile Travel App Bookings

4 Charts That Illustrate the State of Mobile Travel App Bookings

Dan Peltier, Skift

Whoever believes that online travel agencies are down and out during this direct bookings push by hotels is sorely mistaken. Not only does this data show travelers still fully embrace booking sites, it also shows that they're increasingly using them on mobile devices -- a platform increasingly eating share from desktop.

2 years ago

Why U.S. Airlines Should Ignore Shareholders Now for Long-Term Innovation

Why U.S. Airlines Should Ignore Shareholders Now for Long-Term Innovation

Brian Sumers, Skift

With airline profits likely to continue for awhile, it's probably time for U.S. carriers to invest in innovation.

2 years ago

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How the Post-App Economy is Changing the Way Travel Brands Engage with Customers

How the Post-App Economy is Changing the Way Travel Brands Engage with Customers

Checkmate + Skift

Today's messaging platforms provide an appealing alternative to native apps, welcoming in a new framework for how the travel industry reaches its customers. Welcome to the Post-App Economy.

2 years ago

Digital Travel Marketing This Week: Is the Hotel Billboard Effect Dead?

Digital Travel Marketing This Week: Is the Hotel Billboard Effect Dead?

Jeremy Kressman, Skift

Is the once-legendary hotel "billboard effect" on the decline? Research suggests the gig is up.

2 years ago

Skift Podcast: How In-Room Tech Is Changing Everything About Hotel Guest Experience

Skift Podcast: How In-Room Tech Is Changing Everything About Hotel Guest Experience

Samantha Shankman, Skift

Mobile technology is proving to be a leap forward for hotels that are ready to embrace the massive advantages it has to offer.

3 years ago

United Tries to Sharpen Tech Strategy to Improve Bond with Passengers

United Tries to Sharpen Tech Strategy to Improve Bond with Passengers

Marisa Garcia, Skift

United hopes that consistent information sharing and mobile digital services will improve its relationship with passengers. They can't hurt, but this doesn't even begin to address United's core problems, which are leadership and competence.

3 years ago