Articles tagged “microsoft”

Few of these features seem to have been designed with travel front-of-mind, except for the corporate booking tool — that's getting close to what travelers are asking for.

The fine print would ultimately determine the financial impact of the Digital Markets Act. But the fact that Booking Holdings filed a statement from Booking.com with the U.S. Securities and Exchange Commission about it this week means it believes the repercussions could be material to its operations.

There are so many ways travel could benefit from generative AI, but there's a lot of data cleanup and investment that needs to happen first.

First-mover advantage from online travel companies in generative AI might not hold up over the long-term. The chessboard may get overturned. Still, getting out there first doesn't hurt.

Recovery is taking a bit longer than some expected, but it’s getting there — slowly.

Voice-based chat was hyped years ago but faded fast. The latest gains in artificial intelligence could make voice-powered search useful at last. Marketers, take note.

How does AI change travel? How can these tools drive hotel efficiency, handle airline customer service, and reshape the way we search for and book travel? Skift dives deep into these discussions and more.

Alphabet officials didn't mention ChatGPT, Bing or Microsoft during the company's first quarter earnings call. But like modern-day bards, they gave an impassioned defense of their abilities to meet the artificial intelligence challenge.

Google released Bard this week but has yet to integrate generative AI into its search engine as Microsoft has done with Bing and ChatGPT. But the workings of Bing’s travel itinerary suggestions are less than ideal, so Google has time to catch up.

Today’s edition of Skift’s daily podcast looks at Southwest's screw up, Hilton's earnings, and American Express' AI tie up with Microsoft.