Articles tagged “market share”

Online Travel

Has Expedia Blunted Booking’s U.S. Market Share Gains?

There can be an ebb and flow to market share tussles. If Expedia Group indeed grew faster than Booking in the U.S. while Expedia has been distracted by a loyalty program launch and a tech platform migration, then additional gains could be in the offing in 2024, as well.

Has Expedia Blunted Booking’s U.S. Market Share Gains?

Airlines

Skift Research Starts Providing Airline Coverage for Airline Weekly Subscribers

The U.S. airline industry is roaring again and gunning for record profitability in the coming summer on the back of strong results delivered in 2022. However, dynamic passenger demand and macroeconomic conditions could dampen this growth.

Skift Research Starts Providing Airline Coverage for Airline Weekly Subscribers

Online Travel

The Expedia Case For and Against Keeping Orbitz and Travelocity

In Expedia Group's efficiency drive, there's a certain logic to killing some sub-brands as their market share plummets. But what about all those customers who still love Travelocity?

The Expedia Case For and Against Keeping Orbitz and Travelocity

Online Travel

Calling Booking.com a Gatekeeper Wouldn’t Have the Impact European Regulators Expect

The European Commission found that banning certain rate parity provisions impacted competition minimally. Therefore, perhaps designating Booking.com a "gatekeeper," were it to happen, wouldn't be the end of online travel as we know it.

Calling Booking.com a Gatekeeper Wouldn’t Have the Impact European Regulators Expect

News Blog

Google Travel Grabs Larger Share of U.S. Desktop Traffic During Pandemic

Google Travel's flight and hotel offerings gained the most desktop traffic market share in the U.S. during the pandemic while Tripadvisor lost the most on a percentage basis, according to Similarweb's June data. "Google Travel now owns one-fourth of all (U.S.) desktop visits to top travel sites," Similarweb said. Similarweb In its earnings call about…

News Blog

Airbnb Takes Market Share With Increased Conversion Rates

Airbnb is winning market share because of increased conversion rates, according to SimilarWeb estimates. Conversion rates are when visitors to Airbnb platforms book a stay. Website and mobile traffic analytics firm SimilarWeb found that in the first quarter of 2022, Airbnb's conversion rate in the U.S. increased 22 percent compared with the first quarter of…

Hotels

How Europe’s Lodging Sector Is Being Reshaped: New Skift Research

The composition of the European accommodations sector has drastically changed over the last decade with short-term rentals gaining a substantial share. The next few years will be very crucial in shaping the sector in the region with respect to market dynamics.

How Europe’s Lodging Sector Is Being Reshaped: New Skift Research

Online Travel

Ranking Southeast Asia’s Online Travel Agencies: New Skift Research

The online travel market in Southeast Asia is a promising market, a rapidly growing region with a digitally engaged and highly aspirational middle class that is currently underserved. The industry dynamics are ever-evolving with OTAs endeavoring to do things differently in order to maintain and grow their slice of the market.

Ranking Southeast Asia’s Online Travel Agencies: New Skift Research

Online Travel

Despegar’s Strength in Mexico and Colombia Helps Blunt Pandemic Impact

Argentina-based Despegar has broadened its geographic reach through acquisitions, and that has enabled the company to boast that seasonality factor has been eliminated from the business. While that statement is a stretch, it will be great for the company to take advantage of Mexico summers while Brazil winters.

Despegar’s Strength in Mexico and Colombia Helps Blunt Pandemic Impact

Online Travel

Understanding Southeast Asia’s Hyper-Competitive Online Travel Market: New Skift Research

The Southeast Asian online travel market is a crowded space. The industry players strive to strike a fine balance between creating the appropriate inventory mix, appealing prices and an easy-to-use interface with plenty of local offerings to distinguish themselves.

Understanding Southeast Asia’s Hyper-Competitive Online Travel Market: New Skift Research