Luxury Travel

Luxury travelers are increasingly looking to vacation rentals for a different type of experience. This presents opportunities for both established players and newcomers.

Scale definitely helps hotel companies, but it comes at a cost. With multiple brands, differentiation is difficult, leaving plenty of room for smaller operators.

It would be easy to dismiss a concierge as a relic of another time. But concierges are the secret weapon of the educated traveler, and when the job is done well, it is vital.

Perhaps being bigger isn't always better, at least when it comes to luxury hotels. When you're bigger, the challenges can be, too.

Luxury means something different today than it did to previous generations. Today's high-end consumers are creating not just a new economy, but a new conception of society itself. Download our latest report to learn more.

The new luxury is very different from the old luxury. Travelers want a more authentic experience, and increasingly that is taking them back to nature.

Circadian mood lighting might cut it on a business trip, but the future of luxury leisure will be based in actual nature.

Cross-promotions like this are most successful when both sides have something to gain. While Seagram's gets access to a new audience, The Corner Hotel can enhance its reputation.

Wouldn't it be nice if a hotel room could enhance your sleep, whip you into shape or make you relax? Four Seasons, MGM and Swissôtel are among the brands experimenting with accommodations designed to make guests feel healthier.

The world has moved on from luxury brands simply being able to advertise their products in the traditional sense. They need something bigger to cut through the digital noise.