Articles tagged “live experiences”

It was never in doubt that Indians love to watch cricket. How much they're willing to spend to watch it live, is the more surprising part.

After years of rapid expansion, the travel industry is beginning to stabilize. While the world faces a period of uncertainty, the global appetite for meaningful experiences and the drive to explore ensures that travel remains a priority heading into 2026.

Experience-led travel is transforming how people explore the world. Travelers now choose destinations for cultural and entertainment moments, creating long-term growth opportunities for cities that invest in live events.