Articles tagged “lgbtq travel”

Marriott has been ramping up its marketing efforts targeting LGBT customers while also promoting its internal advocacy for the LGBT community.

Skift released a premium Trends report last year, on the big business of Lesbian, gay, bisexual, and transgender travel. In light of the historic U.S. Supreme Court decision making gay…

Some travel brands have been at the forefront of LGBT travel for years and deserve to be recognized for getting out ahead of the mainstream. But this ruling of course opens the flood gates to wedding tourism in more states, and tourism boards will have their hands full planning for more LGBT travelers.

This historic U.S. decision will be a monumental boost to the already very lucrative LGBT travel market. Understand the key trends, get the report now for free!

The "What's New & Next" brand positioning at W Hotels has always embraced inclusivity and diversity, but it's never been this vocal about it before.

Similar to having a strong social presence, reaching out and welcoming the LGBT community has become a destination marketing standard rather than exception. The differentiation now comes in the form of high-quality content and campaigns that build actual trust between places and travelers.

As with other travelers, the needs and preferences of LGBT travelers differ according to age and stage in life.

As social and political views in the U.S. evolve and become more accepting of the LGBT community, we see businesses revamping their marketing models to become more inclusive as well.

Growing acceptance of the LGBT community and changing marriage laws are fueling growth for the tourism industry, but marketing is just one part of creating an enjoyable and welcoming experience for all visitors.

A little humor and pride goes a long way with the growing demographic of LGBT travelers.