Articles tagged “langham”

Langham Hospitality Group has signed management agreements for three hotels as part of Xiamen Seaworld, a development perched on the western shore of Xiamen’s main island.

In September, Bob van den Oord became CEO of Langham, a luxury hotel group. In his first interview in the role, he talks about the group's multi-brand strategy to double its property count.

The latest data underlines the strength of the travel recovery in the Middle East, thanks in large part to the FIFA World Cup. What next after the World Cup is the million-dollar question here.

Hotel corporate program strategies aren’t straightforward at the best of times. A new “dual rate” pricing model could make lives easier for travel managers, but a lot more complex for the properties their employees will be checking in to.

Unless they live on another planet, most people now know that airports are the perfect places to hold demonstrations and gain maximum coverage for a cause. It’s a message that airport authorities in Asia must correct, particularly as conflicts will continue to simmer in the region.

With all the current troubles in Hong Kong, diversifying the business surely is a bigger priority. Langham has said it wants to expand big-time in Europe. It is reentering the continent with style.

Major Hong Kong hotels expect to report lower earnings for the year but believe that the city will retain its global standing as one of the world’s biggest tourism hubs in the long term.

Langham has expanded in North America, China, and Australia, but not in Europe, where its acquisition of The Langham, London, gave it the brand. A new wave of development earmarks Europe as a priority, and the company wants to enter the resort space as well. But before all that can happen, it needs to further raise brand awareness.

When it comes to designing logos, luxury brands are generally risk-averse. That's even the case in the hospitality industry, where brands are always trying to promote their singularity. The names may change, but the colors stay the same.

Can the new CEO manage to grow the Langham and Cordis brands on a larger scale? That's the bigger task that lies ahead for Leser.