Articles tagged “keith barr”

Keith Barr was the driving force behind IHG's growth during his six years at the helm, and here are eight important moments from that time that we've covered at Skift.

Today's edition of Skift's daily podcast looks at tourism influencers, IHG's departing CEO, and Hawaii's tourism frustrations.

From adding luxury, lifestyle, and resort brands to boosting the company's ground game in China and the U.S., Keith Barr will leave a wide-ranging legacy from his half-dozen years as CEO of IHG when he departs in June.

Under Barr, IHG shook off years of brand cobwebs and expanded its portfolio. Like Barr, Maalouf comes into the CEO role with years of brand experience that can serve him well.

IHG's loyalty program has lagged behind its peers in quality. But CEO Keith Barr said the company had overhauled the program to turn it into a magnet for high-value travelers. Early results look encouraging.