Articles tagged “iseatz”

Ancillary products are becoming increasingly important to hotels’ marketing, branding, customer loyalty, and revenue goals. This new insights deck from iSeatz offers a detailed audit examining how today’s leading hotels brands are using ancillaries in 2019, helping sector executives make smarter decisions about how to use such products in the future.

Our newest report takes a look at the rapidly evolving world of hotel ancillaries. These “add-on” purchases are already a key tool for hotels to maximize revenue. But now, they are taking on much greater importance as hotels look to deepen relationships with guests and play a greater role in the entire customer journey.

Why more hospitality brands are trying to expand their role in the traveler journey beyond just the hotel room Why changes in traveler behavior are creating an opportunity for hotels…