Articles tagged “instagram”

Smart tourism boards are adding more flavor to their daily snaps with food shots and personal narratives from culinary personalities in-destination.

The carousel is visually appealing, but clicking through to a mobile branded site for travel brands may still not be enough.

Images on Instagram and Pinterest can drive bookings, but the social sharing networks need to do more to drive sales and bookings if brands are going to derive true value from them.

We’re still in the early days of the Instagram Influencer, but the one thing we do know is that great visuals will catch on no matter who’s doing the sharing.

Creating an Instagram series run by several editors that followers expect each week is a smart way to drive engagement and better tell the back story of a brand that will build recognition and appreciation.

Candy cane themed visuals were overshadowed by listicles about winter and beach destinations.

Retelling the holiday story every year in a different way is challenging, but worthwhile.

Smart brands are looking outside the news feed to connect with customers.

Hotels photo-and-video baited potential guests with festive lobbies, holiday inspired cocktails and out-of-the-cold destinations.

Holidays are a stressful time for most travelers. Airlines took the opportunity to be present by introducing their crew members, showing customer appreciation, and entertaining travelers.