Articles tagged “ibm”

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Travel Operations and Maintenance Are Getting Smarter With AI

Travel Operations and Maintenance Are Getting Smarter With AI

IBM + Skift

Smart technology is increasingly improving how airlines, railways, and other sectors ensure smooth experiences for travelers. For travel companies using these cognitive systems, that means saving time and costs, reducing delays, and optimizing efficiency.

1 year ago

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From Novelty to Game Changer: AI and the Future of Work in the Travel Industry

From Novelty to Game Changer: AI and the Future of Work in the Travel Industry

IBM + Skift

Smart technology is playing an increasingly important role in our lives. At home, we playfully bark orders and pose hypothetical questions to virtual assistants such as Siri and see them getting smarter over time. The reality is that interconnected, cognitive technology is on the brink from moving from novelty to essential on the home front. For business, it’s a game changer.

1 year ago

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Video: What The Rise of Cognitive Tech Means for Travelers

Video: What The Rise of Cognitive Tech Means for Travelers

IBM + Skift

We’re at the dawn of the cognitive era, where the implementation of machine-learning tech is making everything from the traveler experience to back-end logistics smarter and more streamlined.

1 year ago

IBM Watson-Powered Augmented Intelligence Seeks an Edge in Travel Marketing

IBM Watson-Powered Augmented Intelligence Seeks an Edge in Travel Marketing

Sean O'Neill, Skift

Five years ago, no one thought about IBM as being a big seller of digital marketing tools to travel companies. That's changed. Big Blue has landed some big deals. Yet the easy wins may be behind it.

1 year ago

Travel Brands Lag Behind Other Consumer Brands at Email Marketing, Study Finds

Travel Brands Lag Behind Other Consumer Brands at Email Marketing, Study Finds

Dan Peltier, Skift

Many travel brands have email marketing strategies that travelers aren't connecting with and aren't working for the companies.

2 years ago

Airlines Can Profit from Being Smart, But Being Smarter Can Help Them Own the Journey

Airlines Can Profit from Being Smart, But Being Smarter Can Help Them Own the Journey

Marisa Garcia, Skift

Whether it’s airlines which capitalise on artificial intelligence capabilities, or another sector of the travel industry, smart queries and solutions-oriented replies are the next logical step for the future of everything.

3 years ago

Etihad Taps IBM in $700 Million Deal to Build a Cloud-Based Backend

Etihad Taps IBM in $700 Million Deal to Build a Cloud-Based Backend

Deena Kamel Yousef, Bloomberg

We're pretty sure that any airline building a new back-end asks what United has, and then orders the complete opposite.

3 years ago

IBM Sues Priceline After Failing to Reach Patent Royalty Agreement

IBM Sues Priceline After Failing to Reach Patent Royalty Agreement

Alex Barinka and Susan Decker, Bloomberg

We're always dubious of Web 1.0-era patent claims (like the online shopping cart), but Priceline would be better served by dealing with these swiftly rather than a drawn-out period in court.

4 years ago