Articles tagged “glasgow”

This conference planner sums it up best: “So many times an organization comes into a city, invades it for a few days, and then leaves. For us, we relied on the universities, pulling their knowledge and access to people, to create what we hope is a long-lasting conversation about the future of cities between us and the people of Glasgow.”

Glasgow is drawing record numbers of convention attendees by continually expanding and engaging its local knowledge base to strategically add value to business events.

Are anniversaries and events over-stressed on these lists? It’s refreshing not to see Brazil, in its World Cup, an automatic inclusion of all lists – even if it’s an understandable entry. But would anyone plan a trip to Cape Town just because it’s the World Design Capital?

These days, any kind of city, state or country rebranding cannot be done without the input of its citizens. Glasgow is doing it smartly.