Articles tagged “forecast”

Hilton’s muted growth in revenue per available room last year primarily reflected an economic strain on mid-market travelers. Yet CEO Chris Nassetta is optimistic about what he's seeing in the overall bookings data for 2026.

What major trends are shaping the future of global travel? We surveyed travel industry decision-makers during this year’s Skift Global Forum to learn how they view the forces shaping the next decade, their bets on technology, and the opportunities and risks they see ahead.

Zoom works fine. But it turns out there's something irreplaceable about looking someone in the eye while discussing revenue projections in a beige conference room in Dallas, Sao Paulo, or Mumbai.

The new hotel forecasts are down but come as there is a lot more optimism than there was just a couple of months ago.

Hotel broker JLL sees global hotel transactions jumping at least 15% this year. It expects more M&A, too, as brands seek other ways to grow besides constructing new properties.

More than a third of the U.S. population will travel more than 50 miles during last dozen days of the year. If weather cooperates, it could be the busiest travel period of the year.

Lower interest rates could jumpstart transactions and development next year, but the industry isn't out of the woods yet.

It turns out that 2019 is no longer a good year to compare prices to. That should be a relief to anyone trying to explain why their travel budget looks so different now.

Business travel is roaring back, with global spending projected to surpass pre-pandemic levels in dollar volume this year. Face-to-face wins.

After a volatile 2023, next year may see demand and supply back in balance.