Articles tagged “fiji”

Solo travel is emerging as a significant trend, driving demand during shoulder seasons.

Today's edition of Skift's daily podcast looks closer at American Air’s blended travel insights, Fiji’s new tourism campaign, and Wyndham’s optimism.

Sometimes it takes a negative reaction or backlash to remind tourism marketers to refocus their efforts on highlighting the local community.

Travel brands using BeReal, as well as TikTok and Instagram, can boost their standing with Generation Z travelers if they emphasize being authentic in their content instead of focusing on going viral.

In Skift's top stories this week, Fiji's new tourism campaign resurrects old colonial tropes and ignores its host communities, Vacasa goes public with, well, meh results, and Marriott puts a fresh coat of paint on its Courtyard Hotels, but so much more, too, in an overdue refresh.

Here's to hoping we don't see another one of these anytime soon. Host communities everywhere, irrespective of the destination's income level or racial makeup, are the face and the raison d'être of this global tourism industry — and they deserve better.

It's the first big light in the tunnel for Fiji Islands as vaccinations put the remote islands on the path to restarting tourism by December, with a new leader at the helm.

As amazing escapes go, this isn't half bad. But Fiji's perpetual challenges at all ends of the spectrum is drawing visitors to its remote location.

The Pacific island nation is the perfect example of a destination that's great for visitors despite the quality of life challenges for the people who live there.

Usually, any despotic tourism-dependent island nation with surfeit of resorts has a lot of skeletons hidden outside of these resorts. Fiji's getting highlighted now.