Articles tagged “event tech”

The Era of Personalization in Event Tech Is Finally Here

The Era of Personalization in Event Tech Is Finally Here

Andrew Sheivachman, Skift

Tools are finally emerging that empower event professionals with the insights they need to better understand how attendees operate at events and the value created for sponsors. It's about time, and these tools will only become more useful over time as event planners learn more about what makes their gatherings successful.

10 months ago

Event Tech Providers Are Ready for a Data Revolution

Event Tech Providers Are Ready for a Data Revolution

Andrew Sheivachman, Skift

Many event tech providers have created platforms in recent years to offer planners a set of tools with unified access to data. As the industry embraces analytics and artificial intelligence, providing useful insights that empower decision makers, platforms will likely take on bigger importance.

11 months ago

Interview: The Future of Event Tech Is a Fight for Simplicity

Interview: The Future of Event Tech Is a Fight for Simplicity

Andrew Sheivachman, Skift

Is the meeting and events space on the cusp of a distribution revolution? There's still a ton of work to be done, but signs are promising if hotel chains become more engaged.

12 months ago

Complexity Increases for Meeting Planners as Digital Tools Evolve

Complexity Increases for Meeting Planners as Digital Tools Evolve

Andrew Sheivachman, Skift

Emerging technologies like facial recognition are still far off from hitting the mainstream of event technology. But for now, there are a variety of options that can help meeting planners become more efficient and improve the quality of their events.

12 months ago

Tech Adoption for Event Organizers Is Spotty

Tech Adoption for Event Organizers Is Spotty

Dave Montali, Skift

Increasing competition in the event sector has attracted more technology companies to provide solutions for current bottlenecks.

1 year ago

Meeting Planners Are Struggling With the Fast Evolution of Event Technology

Meeting Planners Are Struggling With the Fast Evolution of Event Technology

Greg Oates, Skift

Innovation in event technology today relates as much to how planners use the platforms that already exist, as compared to new advancements in the technology itself.

1 year ago

Business Travel Is Expected To Grow Amid High Uncertainty — Meetings Innovation Report

Business Travel Is Expected To Grow Amid High Uncertainty — Meetings Innovation Report

Greg Oates, Skift

While spending on business travel is forecasted to grow significantly in the next five years in both developed and emerging markets, there has also never been so much uncertainty collectively around global political, social, and economic disruptions.

1 year ago

Meetings Industry Is Getting Savvier About Setting Prices

Meetings Industry Is Getting Savvier About Setting Prices

Sean O'Neill, Skift

Better late than never. Sales teams for meetings and events are finally starting to use software to forecast demand and extract the most money possible.

2 years ago

Event Technology Impacts Every Aspect of Meetings But Needs Wider Adoption

Event Technology Impacts Every Aspect of Meetings But Needs Wider Adoption

Greg Oates, Skift

The newest event tech is getting better at connecting attendees, establishing the business case for events, and sourcing more creative venues. But CMOs still don't have any really good platforms to track the entire attendee journey to help them develop solid one-to-one marketing messaging.

2 years ago

Event Tech Startups Aim for Attention at IMEX Frankfurt

Event Tech Startups Aim for Attention at IMEX Frankfurt

Greg Oates, Skift

The IMEXPitch contest does a great job showcasing new event tech in an easy-to-digest experience, but it needs a bigger stage.

3 years ago

The SXSW Event App Tries to Set a New Standard in Conference Customization

The SXSW Event App Tries to Set a New Standard in Conference Customization

Greg Oates, Skift

After years of talk and conjecture about event app customization and beacon technology, the 2016 SXSW GO app seems positioned to deliver on those expectations.

3 years ago