Articles tagged “digital”

The hotel tech group that Jonas Hospitality has put together through acquisitions of Leonardo, MSI, Springer-Miller, and BookAssist is admittedly small. But its creation says a lot about the pressures to consolidate in hotel tech. Experts debate the pros and cons of such roll-ups.

The concept of “personalization” has been touted by travel marketers so often in the last few years, that most would agree that it’s become a bit overused. It’s time for travel brands to evolve beyond broad-based personalized targeting and get smarter about how they use their data.

This week in digital news, be sure to read our new deep dive on the innovations coming out of India's $2 billion online travel market, and what other players can learn from it about competition, pricing, and marketing.

This week in digital news, we have two stories on personal data. A new privacy report found that some travel apps including Kayak, TripAdvisor, and Skyscanner shared user data from their Android apps with Facebook. Then, an update on the massive Marriott data breach.

This week in digital news, Expedia is facing a lawsuit over its allegedly deceptive collection of fees with Reservations.com. And don't miss our 25 Travel Moments That Mattered in 2018, including Amadeus' purchase of TravelClick, Booking's investment in Didi, and more.

Nearly every travel brand knows that direct bookings offer a powerful opportunity to take control of their relationship with customers. But knowing how to make it happen can be challenging. The emerging set of best practices below offers a road map to move from idea to action.

The big digital news this week was all about Travelport. One of the big three platforms for airline distribution is being taken private in an all-cash transaction valued at around $4.4 billion.

OTAs need to do a better job at identifying their customers and understanding why they’re abandoning their carts before booking. Relying on cookie-based technology to solve for this is no longer enough.

This week in digital news, Trivago has a court date to address reportedly misleading consumers about its hotel comparisons. Then, Expedia insists that alternative accommodations aren't a huge threat to hotels, and we have more analysis of the massive Marriott data breach.

Once a cottage industry operated by entrepreneurial property owners, today’s billion dollar vacation rental market is undergoing massive growth, driven by digital platforms that are evolving in tandem with its users' needs.