Articles tagged “deloitte”

In this Skift Summit video we hear from Ramya Murali, principal at Deloitte Consulting LLP, about how loyalty programs in the travel industry are evolving in response to the business shifts caused by the Covid-19 pandemic.

Peek inside the minds of BP executives, and learn how they are thinking about office versus remote work. It sure feels like a new beginning.

Whatever the final deal looks like, traveling to Europe won’t be the same as before for UK businesses.

It’s true that travel loyalty programs have come a long way from the standard points-based system — but some may still have a long way to go when it comes to striking the right balance between customer value and business value.

Utilizing data is an integral part of how travel brands can offer a better customer experience. But securing this data, protecting customer privacy, and building trust can be equally essential to supporting both the human experience and the bottom line.

To succeed in today’s competitive marketplace, travel brands must find a way to humanize their interactions — even when customers are using digital channels to connect with them.

By now, the concept of digital transformation is well-known to those in the travel industry. But the simplicity of the term belies the complexity of the strategies needed to complete the process successfully. In this conversation with Deloitte from the 2019 Skift Tech Forum we learn more about how those in the travel industry can successfully achieve their digital transformation goals.

At a time when hotel companies are investing so much into brand differentiation, their time may be better spent thinking as much or even more about the individual guests than brand swim lanes, suggests this new report from Deloitte.