Articles tagged “czech republic”

Online Travel

How Szallas Built an OTA Powerhouse in Central and Eastern Europe

The Central and Eastern European travel market is ripe for investment. Despite the ongoing war in Ukraine, domestic and regional tourism has continued to grow above 2019 levels. Meanwhile, amidst rapidly increasing digitization among both consumers and travel providers, the region boasts huge long-term opportunities for companies who are able to connect with its unique traveler base and integrate technology across these similar yet distinct markets.
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Online Travel

Can Czechs Rethink the Tourism App Where Others Have Failed?

Since this is one of the first examples of a business-focused destination app, it's too soon to say how useful it will prove to the country's tourism efforts. But it seem worthwhile to design an app to get some concrete and practical information into the hands of potential partners.