Jumeirah CEO: The Rise of Luxury Travel Speaks to a Deeper Cultural Shift
The rise in luxury travel signifies more than just deep pockets — it's a shift towards meaningful experiences. Millennials and Gen Zers are setting the pace, choosing travel as a form of self-expression. Jumeirah is tapping into this trend to accelerate its global reach, shifting the definition of luxury from mere opulence to personalized, purpose-driven experiences.
Jumeirah + Skift | 3 months ago