Articles tagged “covid-19”

With the global travel industry at a standstill, it’s time to rethink, restart, and rejuvenate what travel could and should look like in a post-pandemic world.

Scott Kirby takes over as United's CEO on May 20. Kirby is positioning himself as the rare leader in corporate America who tells the truth to employees and shareholders. Some people don't like him for it. But his comments are refreshing.

Spirit Airlines executives suspect their airline is well-positioned to win in a recovery. They're probably right, since low-cost options often thrive during a recession. But Spirit has to withstand the crisis first.

JetBlue is taking a cautious approach toward a rebound. Executives said indications do not suggest the industry will see a quick recovery.

The COVID-19 pandemic has proven that the future of travel will be built through an open exchange of informed opinions, ideas, and perspectives from those on the front lines of the industry. SkiftX is taking our own approach by gathering community perspectives from our influential audience of travel leaders.

Budget cuts without an optimization strategy risks falling behind in market share and revenue when the economy bounces back. Leading travel marketing executives share similar tactics and strategies.

Alaska Airlines long has been among the more prudent U.S. airlines. It probably lost out on revenue during the boom times because of it. But the airline now is probably more ready to withstand this crisis than many other U.S. carriers.

Take a look at what these cities have pulled together with limited resources under the weight of this pandemic. It's a true testament to resiliency and creativity.

Sun Country is betting its unusual model will help it endure the crisis better than other airlines. But it's no sure thing. The airline faces many of the same problems as other carriers.

United President Scott Kirby has taken Covid-19 seriously since the virus first started spreading across the globe. Will that foresight help lessen the blow?