Articles tagged “Chris Nassetta”

Hotels

Hilton Debuts Spark Brand in Asia Pacific With India Launch

Spark hits the sweet spot for Indians seeking the reliability of branded stays without stretching their budgets. Hilton's plan to open 150 hotels in India might sound ambitious, but a conversion-friendly approach means the company will likely hit that milestone faster than expected.
Hotels

Hilton’s Plan to Dominate Middle-Class Travel

"Back to basics". That's the new focus of Chris Nassetta, as he launches a self-described 'unsexy' growth strategy. Spark and Project H3 are all part of a new vision to turbo-charge Hilton's development.