Articles tagged “choice hotels”

U.S. hotel executives say they're maintaining cautious optimism while vigilantly monitoring shifts in consumer confidence, government spending, and regional demand patterns.

Based on their six-year growth rates, Hilton Honors is expected to surpass Marriott Bonvoy's membership count in mid-to-late 2026. Other loyalty programs with standout growth rates include Hyatt and IHG.

On today’s podcast we explain why Choice is looking upscale, Spirit is exiting bankruptcy, and why AI doesn’t worry Booking.com.

Choice Hotels has been abandoning its roadside motel roots for more lucrative upscale and extended-stay properties. That means ice machines are out, and Instagrammable lobbies are in.

Choice Hotels really wants you to use your paid vacation days.

Travelers are increasingly prioritizing authentic experiences over cookie-cutter luxury travel. Choice Hotels has relaunched Radisson Individuals to cater to this demand with accommodations that fuse local elements with upper upscale amenities.

Choice Hotels’ Q3 results led to a stock uptick, while Marriott’s mixed report and lower Q4 guidance saw its shares decline despite share buybacks and a new cost-cutting plan.

Choice Hotels is adapting its business strategy because it believes the future of travel involves longer stays, Boomers prefering premium brands, and more trips built around sports and music events.

SkiftX spoke to Choice Hotels President and CEO Patrick Pacious about key travel trends like road trips, remote work, and growth opportunities amid improving development financing. According to Pacious, Choice’s strategic focus on upscale brands, tech-driven innovations, and track record in hotel conversions will fuel future development.

Choice Hotels is betting big on extended-stay hotels but is doing so methodically.