Articles tagged “celebrities”

In just the first three days of April, Singapore Tourism Board has already dropped three announcements about teaming up with Indian companies, a clear sign of India's growing significance.

We're not entirely sure if this is Dhoni's grand finale in the Indian Premier League cricket scene, but one thing's clear — Captain Cool is making his debut innings with Cleartrip!

A new campaign from Uber One has brought together an unlikely pairing in Hollywood legend Robert De Niro and Sex Education star Asa Butterfield, as they become 'best friends' thanks…

It's Good is entering crowded territory, but reviews have been operating the same way for years, so maybe it's time for a change.

Bollywood's influence on marketing is undeniable. Online travel agencies are cleverly leveraging this by enlisting Bollywood celebrities to sell travel. Let there be lights, camera and action!

Virgin Voyages have expanded their partnership with Chief Entertainment, Lifestyle & Celebration Officer, Jennifer Lopez, with the introduction of Jen AI, a new personalized invitation tool.

Academy Award winning actor Penelope Cruz is set to take to the skies in the latest global ad campaign for Emirates, having been announced as the airlines newest brand ambassador.

Although Choice Hotels may not see celebrities as mandatory in marketing campaigns, it didn't hesitate to turn to star power to sell the benefits of using its website.

While Hotels.com is sticking with the tried-and-true practice of featuring celebrities in its latest marketing effort, it's betting it doesn't need traditional TV ads to reach travelers. That new approach may not hurt the company, with a growing numbers of consumers cutting the cable cord.

Luxury hotels and resorts, with all their amenities, are usually the playgrounds of the rich and famous and are reserved exclusively for overnight guests who pay top dollar to stay…