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Articles tagged “boutique hotels”

Meetings

Pitching Personalized Boutique Meeting Spaces Over Cavernous Convention Halls

As the boutique trend sweeps the events industry, a handful of venue providers are jostling for top spot. London's Etc. Venues thinks its "laser focus" will allow it to stand out in the United States, but will it be able to compete with more established players like Convene?

Pitching Personalized Boutique Meeting Spaces Over Cavernous Convention Halls

Hotels

Marriott’s Mission: Make W Hotels Cool Again

W Hotels were once the hottest hangouts in town but two decades after its creation, it has been overshadowed by its younger competitors. Marriott inherited the W Hotel brand when it bought Starwood in 2016. Now it's up to Marriott to make the W brand shine again.

Free Read

Hotels

How Small, Independent Hotels Are Using Tech to Be More Competitive

Independent hotels struggle to keep up with larger hotels and chains when it comes to adopting the latest technology, thanks to high costs and complexity of implementation. However, they stand to benefit substantially if they adopt the right systems.

How Small, Independent Hotels Are Using Tech to Be More Competitive

Hotels

Iconic Boutique Hotelier Liz Lambert Out at Standard’s Bunkhouse Group

Standard Hotels buying into Bunkhouse Group seemed like a perfect match, one boutique hotel innovator investing in another. The goodwill seems to have soured since then, and it's difficult to know exactly what happens to the Bunkhouse brand without its founder.

Iconic Boutique Hotelier Liz Lambert Out at Standard’s Bunkhouse Group

Hotels

Nobu Now Sees Lodging as Its ‘Speedboat’

With 18 hotels signed, opened, or under construction, Nobu Hotels is growing its hotel portfolio rapidly. But the chain is focused only on major global markets.

Nobu Now Sees Lodging as Its ‘Speedboat’

Hotels

The Standard Hotels’ One Night to Launch New App Where Customers Operate as Travel Advisors

Crowdsourcing the booking process, if you will, is a smart strategy to make guests feel involved in the business.

Online Travel

Skift Global Forum Preview: Publicis Exec Tobaccowala Says Human Connection More Important Than Ever

Experiences are increasingly central to travel. This means travel companies should pay special attention to long-term values like relationships, authenticity, and emotional connection while also not forgetting about the bottom line.

Skift Global Forum Preview: Publicis Exec Tobaccowala Says Human Connection More Important Than Ever

Hotels

Best Western Doubles Down on Boutique Hotels

One could find Best Western's boutique hotel strategy confusing on price comparisons, but it’s the customer’s choice if they want to pay for the experience.

Best Western Doubles Down on Boutique Hotels

Hotels

The Man Who Puts the Sparkle in the Baccarat Hotel

When your brand is all about high-quality, custom-crafted crystal, you'd better be sure that the message shines throughout any product extensions. To uphold and safeguard Baccarat's identity, enter the glass attendant.

The Man Who Puts the Sparkle in the Baccarat Hotel

Hotels

What Luxury Hospitality Can Learn From These First-Time Hoteliers

Ambitious first-time hoteliers are forging some of the most intriguing hospitality experiences. The power of the beginner's imagination combined with knowledge and passion from other industries is adding up to exactly what the most jaded travelers want.

What Luxury Hospitality Can Learn From These First-Time Hoteliers