Articles tagged “boutique hotels”

Best Western Debuts Two New Boutique Hotel Brands

There's been a sea change in terms of how new boutique hotel brands are named: Instead of recycling other brand names (ahem, Clarion Pointe) and looking to active adjectives (hello, Avid and Tru), we've now entered the era of brands on a first-name basis.

This Is How Airbnb Plans to Win Over Hotels

Oh, how times have changed. Instead of feeling threatened by Airbnb, some hotels are being wooed by the company. Online travel agencies, on the other hand, are about to get a taste of what it feels like to be disrupted by the likes of Airbnb.