AI in Travel

Artificial intelligence (AI) is the dominant topic of the future in travel, and we’re keeping a close eye on it at Skift.

Breakthrough generative AI technology was released publicly by OpenAI last November, and a number of big-name travel companies have already responded. Expedia, Kayak, and more — including multiple startups — have started releasing experimental technologies that could lead to transformations in the way users discover, plan, and book travel.

Skift's own Ask Skift AI deep search tool gives readers extensive insight into the business of travel by training artificial intelligence on the complete archives of Skift, Skift Research, Airline Weekly, Skift Meetings, Daily Lodging Report, and Skift Live events.

Travel Technology

AI Developments in Travel: Skift Timeline

Travel has seen numerous advances in artificial intelligence in recent years that have been poised to significantly alter the industry, and here's a rundown of the most notable ones.
Online Travel

How Has AI Changed Travel Planning?

Artificial intelligence is fundamentally changing many aspects of the travel industry, and here's a brief look at how the booming technology is impacting how travelers plan their trips.
Business Travel

TravelPerk Raises $200 Million for Business Travel Tech 

TravelPerk's $200 million deal likely is a preview of what to expect in 2025. There were multiple large raises in 2024 — including hundreds of millions of dollars for business travel platforms — and the signs point to that continuing.