Articles tagged “apartments”

When it comes to the acquisition game, Expedia Group CEO Mark Okerstrom is one of the travel industry's savviest players. It's fun to see him back at it, after a mostly quiet period of him settling into the company's top job.

Booking.com now wants to sign up all types of alternative accommodations, even short-term rental apartments that face increased regulation in many cities. CEO Glenn Fogel seems to think that the ultimate winner of the online travel game will be whoever has the most beds in the end.

Metasearch sites such as Kayak, Hipmunk, Trivago, TripAdvisor and Tripping have a lot of heavy lifting to do because consumers will increasingly be demanding better ways to comparison-shop for alternative accommodations that are often unique and difficult to define. All things being equal -- and they aren't -- that's a big market opportunity for these sites.