Articles tagged “africa”

Ethiopia is slowly making its name in luxury tourism. The question is how fast will the rate of change be?

The question is not whether hoteliers and operators should invest in Ethiopia, but what is best for Ethiopia in balancing these new demands while protecting its people and its profound history and cultures.

It looks like the end is nigh for beleaguered Fastjet. Unless investors are willing to put up more cash for an airline that shows no sign of profitability six years after launching.

The Travel Corp. is taking three of its core brands to Africa for the first time. It’s a savvy move, leveraging the local knowledge and infrastructure of its sister companies on the continent, with the feel-good upside of boosting inbound tourism to Africa.

So much for being asset light. However, this strategy does align with previous comments AccorHotels' CEO has made about wanting to lead in emerging markets, Africa included.

Forget millennials. It's their parents who have the money and time to sign up for luxury experiences around the globe. With the aid of digital communications, going alone no longer feels like tragedy but an asset.

Rwanda is setting itself up as Africa's new big luxury tourism destination. And while mountain gorillas are the country's main attraction, new luxury lodges will help open up other regions of this small, yet highly diverse country.

On a continent still very much in love with the notion of a flag carrier, money-losing or not, privately owned airlines offering scheduled services remain something of a rarity. But carriers like South Africa’s Airlink are showing lumbering state-owned airlines how it’s done.

Is the formation of a pan-African tourism body the solution to boosting the continent’s tourism numbers? With industry players slow to sign up, the new African Tourism Board initiative from the International Coalition of Tourism Partners has its work cut out for it.

Millennial-friendly products and services are finally on the rise in South Africa’s tourist industry, and the desire for immersive experiences could see a much-needed trickle down of tourism spend.