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Articles tagged “Accenture”

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Hotels

How Hospitality Brands Can Scale Operations and Get Back to Growth, at the Right Cost

Cloud technology has revolutionized how hospitality brands can run efficient, cost-effective operations on a global scale. Centralized, intelligent systems provide data and insights to inform day-to-day decisions, giving people more power to predict and adjust their operations with the speed and agility that today’s volatile market demands.

How Hospitality Brands Can Scale Operations and Get Back to Growth, at the Right Cost
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Business Travel

Hotels and Airlines Can’t Afford to Ignore the Seismic Shift to Leisure

Industry consultants Accenture have released a report highlighting how hotels and airlines can capture the rising demand in leisure travel and best position themselves for the post-pandemic recovery.

Hotels and Airlines Can’t Afford to Ignore the Seismic Shift to Leisure
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Online Travel

Moving Beyond Demographics: Data Drives the Future of Travel Advertising

The world is awash in data, but as consumer skepticism about Big Tech is on the rise, travel brands need to rethink the way they use information to generate hyper-relevant offers. The winners will hit the right mix of helpfulness and relevance, evolving beyond personalization to forge even deeper and more meaningful relationships with consumers.

Moving Beyond Demographics: Data Drives the Future of Travel Advertising

Airlines

Philippine Airlines Tackles Tricky Customer Service Balance Between Robots and Humans

So is chatting with Chatbot Charlie an improved experience over Human Charlie? With more airlines undergoing digital transformations, sadly so, especially for call center workers.

Hotels

Skift Global Forum 2019: How Accenture and Marriott Are Supercharging the Guest Experience by Empowering Employees

Marriott has launched a new tech platform that empowers its more than 700,000 associates worldwide to provide high-touch, personalized service at scale. Turns out if you take care of your people, they’ll do an even better job of caring for guests.

Skift Global Forum 2019: How Accenture and Marriott Are Supercharging the Guest Experience by Empowering Employees

Online Travel

Skift Forum Asia Video: How APAC is Transforming the Global Payments Landscape

Mobile payments are already commonplace in parts of Asia — China particularly — but as travelers adopt these tools, travel companies will need both local expertise and deep technological capabilities to make sure their guests can pay when and how they like.

Skift Forum Asia Video: How APAC is Transforming the Global Payments Landscape

Online Travel

Skift Forum Europe Video: How Radisson Hotel Group is Charting a New Course to Great Experiences

Today’s travel industry marketers face an increasingly complicated path to reach and influence their customers. In this video recap of a conversation from Skift Forum Europe 2019, we hear how Accenture and Radisson Hotel Group are helping tackle some of these challenges.

Skift Forum Europe Video: How Radisson Hotel Group is Charting a New Course to Great Experiences

Online Travel

Hertz Wanted a Cool Website: It Ended Up With a $32 Million Legal Nightmare

It's kind of amazing how many things went wrong.

Online Travel

Expedia Winning at Mobile in Southeast Asia: New Study

A bigger chunk of online travel bookings will be made through mobile in Southeast Asia and players need to improve the user experience fast. Learn from Expedia, which has been anointed the guru of mobile in the region by a Google/Accenture study.

Expedia Winning at Mobile in Southeast Asia: New Study
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Online Travel

Skift Global Forum Recap: Taking Traveler Personalization to the Next Level

Personalization is already a critical component of today’s travel industry business strategy. But as we learned from this Skift Global Forum panel, the industry now needs to evolve beyond personalization to embrace “hyper-relevance,” a practice where companies use customer insights to better serve the constantly changing needs of travelers.

Skift Global Forum Recap: Taking Traveler Personalization to the Next Level