Singapore Tourism Board Partner Content

Meetings

Singapore has Already Staged Successful Hybrid Events — Here’s How

Government support for hybrid events as well as actionable roadmaps and safety measures has seen Singapore blaze new trails for the Meetings, Incentives, Conventions, Exhibitions industry in the new normal.

Singapore Tourism Board + Skift | 3 years ago

SkiftX

New Roadmap Sets Out MICE Recovery in 2021 and Beyond

A new Event Industry Resilience Roadmap (IRR) will help guide a safe and manageable pathway ahead for the Singapore Meetings, Incentives, Conventions, Exhibitions (MICE) industry after the challenging impact of Covid-19.

Singapore Tourism Board + Skift | 4 years ago

SkiftX

How Singapore’s Meetings and Events Industry is Going Virtual During the Coronavirus

Singapore’s meetings and events were put on pause earlier this year due to the Covid-19 pandemic. But event industry leaders, meeting planners, vendors, venues, and tech innovators across the country were able to quickly shift many of these events from physical to virtual, showcasing the country’s innovative and entrepreneurial spirit.

Singapore Tourism Board + Skift | 4 years ago

Tourism

Cities Are Leveraging Their Cultural DNA to Connect With Travelers’ Passions

Singapore Tourism Board's new "Passion Made Possible" platform represents a pivotal shift in destination marketing taking place worldwide. Instead of telling travelers where they can go or what they can do, the new strategy is about inspiring people to imagine who they can be.

Singapore Tourism Board + Skift | 6 years ago

Luxury

Digging Deeper Into the Traveler Shift Toward Meaning, Purpose, and Fulfillment

Some might feel that the idea of transformative travel can easily be dismissed as marketing hype. But data shows that more and more, customers are seeking out these types of experiences in their actual travels.

Singapore Tourism Board + Skift | 6 years ago

Tourism

New Skift Report: The Rise of Transformative Travel

The idea of “transformative travel” is taking hold of the travel industry and catching on with travelers across all consumer segments. We set out to find what’s driving this traveler shift toward self-actualization and what this means for travel brands.

Singapore Tourism Board + Skift | 6 years ago

Skift Trends Report: The Rise of Transformative Travel

Travelers today are increasingly drawn to travel as a form of self-actualization and personal transformation and growth. They want more than a simple visit to a new destination or days spent relaxing on a beach. Instead, the travel they’re seeking is an experience of the world that goes deep — one that changes them in…

Singapore Tourism Board + Skift | 6 years ago