SkiftX

Airlines

How Singapore Airlines Uses Tech to Transform Each Step of the Traveler Journey

Technology has proven to be a valuable friend to airlines in the Covid-19 era. As they reimagine every aspect of the travel experience to make trips as safe as possible for passengers and employees, digital solutions, for everything from booking to in-flight entertainment, have become vital.
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Hotels

Skift Loyalty and Subscription Summit Video: What Engagement Tells Us About Loyalty

In this Skift Loyalty and Subscription Summit video, Chris Anderson, Professor at Cornell University, and Geoffrey Ryskamp, Global Head of Hospitality, Travel & Leisure at Medallia, discuss findings from new research and offer tips on how to leverage post-stay engagement as part of the customer retention cycle.
Airlines

Skift Loyalty and Subscription Summit: Rethinking Traveler Loyalty for a Post-Vaccine World

In this Skift Loyalty and Subscription Summit video, we hear from Jeanne Jones, vice president of Community and Customer marketing at Amperity, and Elliott Pesut, director of marketing at Alaska Airlines, to learn more about how they’re thinking about loyalty and customer data as air travel comes back to life in a post-vaccine world.
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Online Travel

New Research: How Brands Can Work Together to Win Back Customers in the New Normal

The rise of the experience economy means that travel is interlinked with mental and physical wellbeing across a multitude of verticals. New research from Collinson uncovers how leisure and business travelers are feeling about a return to travel and underscores the need for cross-sector brands to come together to help bring the industry back.
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Meetings

How Houston Is Preparing for a Busy Year of Meetings and Events

Covid-19 has shaken up the meetings and events industry. But with preparation and quick action — and safety top of mind — Houston First Corporation has set up the city for a bumper calendar of events in 2021 as the country looks toward recovery from the pandemic.
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Hotels

The 3 Phases of Travel That Will Drive Hotel Metasearch in 2021

The way people travel will undoubtedly evolve throughout the year ahead as the vaccination rollout continues and restrictions ease. Hoteliers that have a metasearch strategy in place now will be equipped to take on 2021’s rapidly shifting travel patterns and successfully grow bookings.
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