Online Travel News

Here’s what's latest in online travel news, focusing on key trends, technologies, and strategies influencing the booking landscape.

Discover the latest developments in booking platforms, the transformative role of AI and machine learning in creating personalized travel experiences, and the profound impact of mobile technology on consumer behavior.

Read more

Highlighted topics include the growing role of user-generated content and reviews, as well as the impact of social media on online travel bookings.

Skift's online travel news offers essential insights, exploring the competitive landscape, including the successes and challenges faced by major online travel agencies (OTAs), emerging startups, and established travel companies evolving in the digital age.

Keep up with the ever-evolving online travel market and its implications for both industry professionals and consumers.

Online Travel

Hapi Travel Launches Subscription Service for the U.S. Market

Matthew Parsons | 2 years ago

Online Travel

Google Will No Longer Be a Place to Book Travel as Fewer Travelers Were Using It

Google announced it will shut Book on Google for flights for users outside the U.S. at the end of September, and told Skift it will likewise end the feature in…

Dennis Schaal | 2 years ago

Online Travel

Google Flights Changes to Emissions Calculations Stir Controversy

Google didn't bow to airline pressure on this one, nor is it trying to greenwash. Instead, Google is trying to get the data right on the non-CO2 climate impact of flights.

Dennis Schaal | 2 years ago

Online Travel

Spain's eDreams Odigeo Hones Strategy to Make Its Flight Bookings Habit-Forming

When it comes to out-performing the online travel industry in terms of a post-Covid booking recovery, eDreams Odigeo can claim a top prize. It is plowing revenue back into discounts to make its subscriptions a no-brainer.

Dennis Schaal | 2 years ago

Experiences

FareHarbor Acting CEO Ted Clements to Step Down

Ted Clements, FareHarbor's acting CEO who served as chief operating officer for the last three years, will step down from these positions in September, Skift has learned.

Dennis Schaal | 2 years ago

Online Travel

China's Tongcheng Travel Has High Hopes For Generation Z

As Tongcheng Travel waits for China to relax restrictions and open travel, the online travel company has used the downtime to diversify its user base. Now if only the borders would fully reopen!

Peden Doma Bhutia | 2 years ago

Online Travel

Vacasa's New CEO

Today’s edition of Skift’s daily podcast looks at Vacasa's new CEO, post-pandemic habits of Indian tourists, and a new batch of women-led tour operators.

Jason Clampet | 2 years ago

Online Travel

Citi Is Developing a Travel Platform with Booking.com

Financial services firm Citi is launching Citi Travel later this year. The travel booking platform will be powered by Booking.com and its Rocket Travel subsidiary.

Matthew Parsons | 2 years ago

Online Travel

Despegar Bulks Up on Vacation Rentals To Fend Off Competition From Global Players

Despegar is growing with a steady pace of mergers and acquisitions, including Viajanet and Stays. It's a smart move to use vacation rentals to defend and expand market share.

Dennis Schaal | 2 years ago

Online Travel

Frontdesk Plays Its Own Cards in the Shadow of Vacasa and Sonder

Whether it is major online travel agencies selecting focus markets, or under-the-radar property managers like Frontdesk deciding to target second-tier cities, companies always have to strategically pick their spots. Sometimes there can be riches in the hinterlands.

Dennis Schaal | 2 years ago