Meetings and Events Industry News

News, interviews, and coverage of the meetings and events industry, from in-person events to hybrid events to online events.

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Business Travel

Event Technology Impacts Every Aspect of Meetings But Needs Wider Adoption

The newest event tech is getting better at connecting attendees, establishing the business case for events, and sourcing more creative venues. But CMOs still don't have any really good platforms to track the entire attendee journey to help them develop solid one-to-one marketing messaging.
Business Travel

Sydney Positions Conferences As Catalysts for Economic Development

Governments, convention bureaus, and universities like those in Australia are collaborating more strategically to diversify the economy and drive economic development by targeting specific international conferences aligned with national interests.